Top free design tools for entrepreneurs



In today’s digital world, getting your business online is a necessity. Unfortunately, hiring a professional for all the tasks involved in taking your business online isn’t cheap. You need all help you can get to grow your brand. And this help can come in different forms, including identifying the right tools or pointing out reliable sources of financial support. Luckily, there are free design tools you can use to bring down the cost of creating your website content. These sites allow you to create vital components of your web content such as posters, graphics, and other marketing materials. Let’s take a closer look at some tools you can try today.


Crello is a free and user-friendly graphic design tool that entrepreneurs can use to make professional-quality graphic designs for their websites, posters, or social media posts. This platform allows you to use specialized designs. For instance, you can create specialized posts for Facebook, Instagram, and Twitter. You could also create content for print such as flyers, posters, and office documents.

The free plan gives you access to over 30,000 templates for static and animated graphics, 180 million images and clips, and 650,000 stock images. With these resources, your creative possibilities are limitless. This plan gives you five design downloads a month. 

Burst by Shopify 

Burst is a resource for free stock photos for entrepreneurs. Photo themes are around trendy business topics. Find photos for your websites, marketing campaigns, and products by browsing a theme that suits you. The site comes with a search feature for quick navigation. These images are available for both high and low-resolution settings. You can also link images directly from Burst and create a website or product campaign page. The good thing about this site is that you don’t pay a dime to access these photos.


This tool enables you to create a teaser to showcase how your product can be used. It empowers you to design graphics like an expert. You can customize a wide range of images with your brand to achieve your desired design. It doesn’t matter whether you are revamping your website or showcasing your apparel designs, this online tool gets the work done. 

Besides the limitless design options, SmartMockups comes with a free plan that allows you one user account with up to 200 downloads of design mockups. However, you can unlock more features such as access to more design templates by subscribing to their paid plans, which range between $9 to $69 per month.  


Biteable is a free video-making software suitable for people with minimal to zero tech skills. It allows you to design video clips to suit your business needs. These can range from presentations to commercials. The platform gives you access to 1.8 million images and video clips, which you can customize to suit your brand. With this flexibility, you can manage your online product campaigns like a pro. 

All you need to do is to sign up and get access to your free account. The free plan allows you to use almost all features on the platform. However, the clips will be water-marked. You can upgrade to a paid plan to remove the watermark.

Google Fonts 

Did you know you can revamp the look of your website by simply changing the fonts used on various text sections? Well, the Google Fonts app allows you to compare different fonts and select a suitable font for your website. The beauty of this app is that it is an open-source resource and allows you to use 1029 fonts for free. Simply browse your preferred font and select a style. You will get a link that you can import to your HTML source code.


If you want to build a strong brand, you need to be consistent in your messaging. Your brand colors, logo, mission statement, and brand promise must be consistent at all times. If you are operating from different locations, you need all your teams to be on the same page when creating marketing content. Frontify helps you to create an online style guide to help designers come up with designs that are consistent with your brand. As a startup, you can get a free plan with 1GB of storage and three users’ access.


Canva allows you to design anything you can think of from stunning website templates to social media posts. Its free plan gives you access to 250,000 templates, hundreds of design types, and hundreds of thousands of free images. You can collaborate with other team members in real-time and store up to 5 GB worth of design work in the cloud. Moreover, this platform is easy. With simple drag & drop and resizing commands, you make awesome graphics for your business.


Web analytics isn’t just good for marketing purposes. It can give insights into the design of a website (by looking at how visitors interact with web pages) and figure out areas to improve so as to give a better user experience. Hitsteps is 4 in 1 web analytics tool that offers Website Statistics, Live Chat, Page Analysis, and Uptime Monitor. The free plan allows you to track the performance of one site using a 14-day detailed report. Paid plans can allow you to analyze the performance of multiple sites based on longer periods.


If you a looking for free graphics designing application, then RawTherapee is a great pick. It is an open-source application that supports Linux, Windows, and Mac OS platforms. You can use it to edit photos, correct colors, distortion, or just about any changes to make your images appear as you want them to. Simply download the correct version for your machine and use it whenever and however you wish, as long as you abide by the open-source rules.


Infographics are a great way to present complex data in an easy way to understand. If you find yourself having to create infographics more often, then Infogram is the right tool for you. You can use it to create a visual representation of data or content in minutes. This application is available in both free and paid plans. The free plan comes with over 37 charts and allows you to create up to 10 projects. These projects can be as long as five pages. You can animate your objects, import data, and publish final reports online. 


The list of helpful design tools for entrepreneurs is endless. The best part is that most of these free tools for designing make it hassle-free to create professional-quality designs even if you don’t have any technical design skills. Just find the right tool for the task at hand and give your online content the facelift it craves for.

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